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Avoiding the Event
Planner’s Faux Paux: A Simple Solution for Eliminating Boredom at your
Next Community Event
If you’ve attended a
community event, a fair, or a carnival anytime in the recent future,
then you’ve seen them—huge, pillowy, inflatable rentals that act as fun
magnets for kids of all ages. The inflatable slides, inflatable
bouncers, and inflatable obstacle courses are never empty, and usually
have a line of kids outside, anxiously awaiting the fun inside. In
sharp contrast are the faces of the parents, often appearing bored and
bothered as their child runs out the exit hatch of these inflatable
rentals and back into the waiting line. For event planners, this is an
ideal opportunity to create a positive experience for adults.
There’s no denying
the facts; kids love gigantic inflatable obstacle courses, inflatable
slides, inflatable games, and bouncers. It’s also a fact that the
parents of those kids quickly become bored while standing around waiting
for their child to loop endlessly through the inflatable obstacle course
line. An event planner’s goal is to create an environment where no one
is bored and everyone has something exciting to enjoy. In order to
prevent this event planning faux paux, design your event so that there
are activity “clusters.”
Organize the event
into activity clusters
Organize the layout
so that there are in clusters of activities that appeal to all family
members. The goal is to give parents something to do while the kids are
having fun on the inflatable rentals, and to give kids something to do
while the parents are shopping, browsing, and engaged in coversation.
Position vendor booths with items of interest to parents near the
inflatable games so that adults can browse and shop without being out of
eyesight range of their children. These spots are prime real estate for
vendors and worthy of premium space rental prices because of their
location.
Think back to the
last event you attended… it’s likely that the inflatable rentals were
positioned on the outskirts, far away from all of the things that
attracted adults to the event in the first place. Why not place some of
these attractions close to the inflatable games? Consider the event
from your guest’s point of view. When a family with children arrives,
the kid’s eyes and consequently their minds, go straight to the
inflatable rentals. From that moment on, they are likely driving their
parents batty, asking in nonstop 5 minute intervals to go play on them.
In this
all-too-common scene, it’s difficult for parents to enjoy themselves.
Adults would likely spend a lot more time and money inside of your event
if they felt relaxed and were not pressured to hurry. Position these
vendors and adult activities near the inflatable rentals, and suddenly
adults have a limitless amount of time to browse and shop.
Instead of placing
all of the inflatable rentals in one area, position several inflatable
games throughout the event. Games like inflatable obstacle courses,
inflatable bouncers, inflatable rock climbing, and sumo wrestling in
inflatable sumo suits, make for a fun event and look inviting when they
are spread throughout the grounds.
Plan to have 6 to 8
booths around each inflatable activity. When parents are ready to move
along, the anticipation of the different inflatable games and activities
ahead means kids have something to look forward to throughout the day.
Having inflatable rentals is a given to entertain kids, but positioning
them in the right places mean that kids, parents, and vendors can have
an enjoyable experience. |